Free shipping for all uk customers

1960s Sarah Coventry Satin Petals Brooch

Product image 11960s Sarah Coventry Satin Petals Brooch
Product image 21960s Sarah Coventry Satin Petals Brooch
Product image 31960s Sarah Coventry Satin Petals Brooch
Product image 4Napier, Sarah Coventry, Hollywood, Trifari, Jewelcraft and unsigned gold tone brooches

Regular price £65.00

This lovely Sarah Coventry Satin Petals from 1964 is Modernist Floral Brooch is perfect for a collector or anyone who loves Modernist style and elegance. The brooch is a wonderful combination of two layers of bright gold tone and satin polished petals.

Satin Petals 1964 (model 6952)

5 x 5 cm. Gold Tone. Signed.

Summer or winter this brooch is a knock out.

Product Information:

Founded in 1949 by Charles Stuart, who named his costume jewellery company after his granddaughter, Sarah Coventry did not follow the Coro, Trifari, or Miriam Haskell practice of producing the work of a strong in-house designer. Instead, Stuart purchased designs from freelancers, then hired firms such as DeLizza and Elster, whose house brand was Juliana, to create its chokers, necklaces, brooches, earrings, and bracelets.

Also unlike its competitors, Sarah Coventry did not focus on getting prime counter space in department stores, or selling its wares to Hollywood movie stars in order to move its inventory. Stuart’s approach was more grass-roots, using house parties (á la Tupperware and Avon) to get people talking about his affordable jewellery. He also gave his costume jewellery away to contestants on game shows and at beauty pageants. The word of mouth that resulted from this marketing strategy made Sarah Coventry one of the most popular jewellery brands of the mid-20th century. 

Today, their pieces from the 1960s and ’70s are especially prized by collectors.

Thank you to Wendy Hewson for the bio details.

Your brooch will be gift wrapped in our seasonal packaging. 


                                
Close (esc)

SHOP IN PERSON

Meet me and see all the brooches at Canopy Market's pop up on the King's Boulevard, London, N1C this Friday 7 and Saturday 8 June.

More info

Age verification

By clicking enter you are verifying that you are old enough to consume alcohol.

Search

Shopping Cart

Your cart is currently empty.
Shop now